Bower Healthcare Brand Identity Development

[vc_row row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” padding_top=”40″ padding_bottom=”40″ css_animation=””][vc_column][vc_column_text]

Bower Healthcare Brand Identity Development

[/vc_column_text][vc_separator type=”transparent” thickness=”0″ up=”25″ down=”0″][vc_row_inner row_type=”row” type=”full_width” text_align=”left” css_animation=””][vc_column_inner width=”2/3″][vc_column_text]Bower Healthcare is a 100% Australian owned, Sydney based nursing and community care recruitment agency. Bower Healthcare came to us to develop a brand identity for the new company which included a new logo, typeface, colour palette, HTML email template, stationary suite and a corporate brochure.

 

We took inspiration for the logo from the name of the founder, Graham Bower. Bower is a bird and so the logo of the bird was born. The client wanted to keep the purple from the previous brand so we refreshed the colour palette and created a modern typeface to compliment the logo.

The brand was rolled out across print and digital.[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][vc_column_text]

Logo Development

Illustration

Art Direction and Strategy
Concept and Development
Graphic Design
Print Management
eDM template

Digital Media

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MORE PROJECTS

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Get in touch

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